Sunday, October 11, 2009

Redesign? hurmmm

uhu... for me, as a web designer, yesss. also have to redesign a bit if ur webpage is too messy~

Do You *Really* Need a Redesign?

If you're thinking about whether you need a redesign, you probably don't.

The really important issues are things like Offering, Message, Conviction, Call to Action, and Fulfilment. And they exist in the Content of your site, not the template design.

What Really Makes a Difference in Web Design

It's all about numbers


 

Visitors x Conversion = Success

 

There's No Guarantee that a New Design Will Work

Zero!

A good designer designs your message, not your packaging


 

Summary of Key Elements



  • Research - Knowing your audience, their goals & how to reach them

  • SEO, including keyword research guiding content architecture

  • USP - Unique Selling Point

  • CTA  - Call to Action

  • MVT - Multivariate (or A/B) Testing

  • Copy - Great content


 

A Better Approach to Redesigning

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